Putting eyes around the places and environment around us, and paying attention to the signs nearby,
I noticed issues from signs and create a complete communication visual system and improve the
design for the signs.

The deliverable forms cover posters as series , booklet as narrative and website as digital.
The content and goal of the original sign was the promotion of the Cherry Blossom Drink Series by Starbucks. My core concept in style is to create a vivid, fresh and impressive visual image that could bring out a sense of spring.  And the hierarchical stucture completely follows
the order of messaging intentions.